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Tag: Digital Marketing

Tell your company’s story with immersive technology

Posted on by trish@iniscommunications.com

One of the most important aspects of marketing is getting across what makes your business special  –  immersive technology can make a big difference.

Broighter Gold is an awarding winning rapeseed oil. The company is owned by Richard & Leona Kane. Dig2market worked with the Northern Irish business to create an immersive storytelling experience.

It was decided that immersive technology would be used in digital marketing. A 3D video was created with the aim of attracting new customers.

Check out the case study here.

A 360 degrees virtual tour brings your shop to customers

Posted on by trish@iniscommunications.com

In the era of Covid-19, customers may not be able to visit your shop but with a 360 degrees virtual tour, your shop can visit them.

Dream Circus is a textile company located in Varkaus, Finland. Dream Circus does not have a permanent shop. Instead, the company operates via small pop-up stores.

Digi2Market collaborated with 360 Finland Ltd in creating a 360 degrees virtual tour. The main aim of the 360 degrees virtual tour is to increase sales of menswear. Dream Circus also wanted to tell the story of the company.

Check out the case study here.

Wild Immersion is stepping towards B2B-customers

Posted on by Risto Salminen

Wild Immersion is using VR headsets to help people experience the wonders of nature from all over the world. Eventhough the business is supported by Jane Goodall Institute, it is required to build some new business models to keep the meaningful work even more beneficial. Jukka Lappi, vice president of Wild Immersion Finland, told us about the background, future and business models of Wild Immersion business during a VR event held in Joensuu at the end of February.

Jukka Lappi was interviewed by Karelia UAS project specialist Risto Salminen.