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How Augmented Reality (AR) Tech Can Help Tourism Businesses
Posted on 6 December, 2021
AR (Augmented Reality) may be a technology you know little about or haven’t heard of. It is interactive media that adds digital elements to a live video or audio experience. This technology is often used in gaming and education. Did you know your business could use it to boost tourism?
Helen Jackson from Ulster University, recently collaborated with Causeway Coast and Glens Borough Council and arts group Big Telly. Together they developed an app that provides storytelling experiences via AR location-based soundscapes and gamification.
Check out their case study here.
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